Right now, about 35% of global GHG emissions comes from food and agriculture. About 25% – 30% of that is related to pet food.

We also know meat and dairy products emit more greenhouse gasses than plant-based foods, and use more agricultural land and fresh water. For example, beef produces 25.2 kg CO2 -e/kg. Premium dry dog food about 7 kg CO2 -e/kg.

We're not asking you to turn your dog vegan. (Although you could, easily.) What we are suggesting, is that your dog could healthily and happily go flexitarian. And together, you could help save the planet one meal at a time.

Mix it up with a few meat-free meals. Add a little bit of meat to a high protein base. Give them a treat meal every now and again of more meat.

Your dog will still be healthy. (Maybe even more than before.)

A recent research study of 2,500 pets (on vegan, raw and conventional diets), assessed seven general indicators of health, such as multiple visits to the vets, and 22 common illnesses.

The headline? Vegan dogs visited the vet less and had fewer health issues.

Among the findings were that 17% of dogs on conventional diets had four or more visits to the vet over the course of a year, compared with 9% for those on vegan diets and 8% for those on raw meat diets.

The percentage of dogs reported to have suffered from health disorders was 49% for the conventional diet, 43% for the raw meat diet and 36% for the vegan diet.

I vividly remember watching the ABC’s Fight for Planet A: Our Climate Challenge, a couple of years ago. It’s a three-part doco about how we can all reduce our individual and collective carbon emissions. It aimed to get us to act.

It worked.

I’d never been a climate sceptic, but it hit home to me that there really is no planet B. And that I needed to take real action…immediately.

I realised human and pet food has a big environmental impact. I became vegan myself…and I began researching what a healthy non-meat diet would look like for dogs and cats. Hello, Planet A Pet Food.

I knew there was vegan kibble out there. But there was no way I was going to embrace that kind of ultra processed food. Whatever we came up with had to be fresh. But it also had to be nutritionally complete.

The Planet A approach recognises that just as every human isn't going to go vegan, every dog isn't either. And that's completely fine.

We embrace a flexi approach! Planet A gives you options: Meat-Free, less meat with our protein base mix, and a bit more meat with our sustainable meat completer.

Give your dog a flexi diet. Because there really is no planet B.